Disability and Education Disabled People Essay

Legal definition: * â€Å"The term â€Å"disabled person† means any person unable to ensure by himself or herself, wholly or partly, the necessities of a normal individual and/or social life, as a result of deficiency, either congenital or not, in his or her physical or mental capabilities†. Human Rights and Equal Opportunity Commission Act 1986 * â€Å"A condition that in some way hampers or hinders a person in terms of their ability to carry out day to day activities†¦general range of disabilities varies from conditions that are mild (for example, the need to wear reading glasses) to severe (for example, some forms of brain injury).† Parliament of Australia, Parliamentary Library, Social Definitions: * A disabled person is someone who is not able to do things that â€Å"normal† people can do. They have limited capabilities, which restrict the way they live their life. * According to ABS, in 2003, New South Wales had 591800 males and 598800 females that were reported with a disability whether it is severe, moderate or mild. Characteristics Mobility problems or Wheelchair bound Sensory (blind, deaf, mute), intellectual, physical or psychological disability Temporary or Permanent disability May have personal carer Uses specialised equipment to assist with basic duties eg. Elevators, ramps and disabled parking etc. Specific needs (in priority order) Health-As a disabled person they are inclined to have more frequent trips to the local doctors/hospitals depending on their disability. Some disabilities may need medication to keep well and therefore may need adequate and affordable medication costs. Access to services-Disabled people needs access to services such as doctors, facilities, support services and other requires facilities. As a disabled person you want to have the right to access services as they gain more independence. For example a person wheelchair, they may need a car that is wheelchair accessible. Financial support- Most disabled people need ongoing support and treatment from local care centres they can be very money consuming, depending on the severity of the disability. E.g. a quadriplegic is unable to work and cannot financial support themselves and rely heavily on government funding and family income Self esteem- Disabled people are normal people and should be treated no differently. But usually a disabled person self esteem is allot lower than an able person as they feel they fit in society as they do things differently to able people. But disabled people within society are encouraged and treated as though they are normal so they don’t feel alienates or they don’t feel they belong. Sense of identity – It is important that disabled people know that they should be themselves and not treated any differently. If a disabled person feels they don’t fit in, they may try to change who they are and act like someone they aren’t. Safety and security-Safety and security are a need that is required by the disabled on account of their emotional wellbeing. Without their sense of safety and security the emotional wellbeing of the disabled person will be quite short because they feel quite weak to the other members in society. If the disabled person is in secure and safe environment and atmosphere they will grow in confidence and be more active in the community. Housing – Housing is a important need for the disabled community because without shelter and protection they are unable to recover sooner. It is important as well that a disabled person has modifications to their household to allow ease in movement and to apply assistance when they are alone which allows the disabled person to be more independent and confident. Education-Education is needed for the disabled community to ensure that they have knowledge about their disability. The earlier they are educated the greater time there is to enhance their physical and intellectual skills. Without the source of education they will be unable to exist in the communities and feel lost therefore isolate them. With education disabled people will improve their skills and find their place in society. It may be needed that disabled children will have to attend specialised school to suit their condition Employment- For the disabled it is a struggle to get secure and permanent work. This is because they are incapable of doing certain activities, which may be required of them when working, in saying this employer may find that there are other people that will suit the job better and reject their application to work. Equal chance of employment is a need for the disabled because they can gain money to assist with paying their specialised equipment and basic needs. Government policies and regulations The disabled is a group in society with are more likely more disadvantaged and less fortunate that other members within society, Government policies and regulations have be brought up in order to assist them in feeling apart of communities and less discrimination towards them this also helps them to enhance their independence and rights. Some of these following government policies and regulations show that they are unable to be discriminated against and have the same rights as any other individual. Disability Discrimination Act 1988-Businesses are obliged to cater for the disabled by providing disability facilities such as wheelchair ramps, hand rails along stairways, disabled toilets and lifts. Disability Discrimination Act 1992 –Protects against discrimination due to a disability, diseases or illnesses. The same opportunities must be available to all when accessing services. They gains rights to accommodation, employment, education The Disability Services Act 1986 (Cth)-Legalizes Federal Government funding of States and appropriate organisations in relation to the terms of disability employment services and other adequate and still suitable services. The Disability Services Act 1993 (NSW)-Legalises the funding of qualified organisations to provide disability services and regulates NSW Government provision of disability services. NSW Department of Ageing, Disability and Home Care (DADHC) –10 Disability Services have adopted standards to assist service providers to meet these objects, principles and applications of principles. This supports disabled people with services such as Post School Program, Accommodation, Community Support Teams and also Respite Care. The Community Services (Complaints, Appeals and Monitoring) Act 1993 (NSW)-Talks on the NSW Ombudsman general functions in relation to monitoring and review of disability services and it allow complaints regarding disability services to be made to the Ombudsman. Human Rights and Equal Opportunity Commission Act 1986-A person is qualified for the Disability Support Pension if their disability, whether it be physical, intellectual or psychiatric impairment, stops them from working. Convention on the Rights of Persons with Disabilities- Having the right to education, sufficient standard of living, employment and standard of health. Community responsibilities As a community they have the responsibility to make disabled people feel welcomed, accepted and ad though they are no different to an able person within society. It is considered as a respectable action for the community to support the disabled people within their community and encourage them with their involvement in society, so that they feel they are no different. Within communities there are a few charities that recognize disabled people and as a community they try to raise money to help fund the disabled, so they can have the best possible living. For example raising money to help them adjust their way of living, e.g. housing or community. Also the council and RTA provide access to buildings with things such as putting in ramps, elevators and disabled parking, which shows how communities are taking the responsibility for disabled people within their community. Other ways communities can take responsibility to raise awareness it encourage all communities to not discriminate against disabled people, they can also help create a supportive environment for the disabled people within the group/ community Rights of the group Disabled people are significantly disadvantaged in society, but yet they are still human and they still have rights of their own. Usually the rights to disabled people they right are very similar to any individual within society and have equal rights, its just that due to some of their condidtion that have specific need that assist them to becoming part of their community, for example have ramps to access specific places. Disabled people have a right to: * Be employed and educated without being discriminated against their condition * Have housing and accommodation that allows them to feel safe and secure and additionally move with ease regardless of their disability * Gain respect and dignity, especially to be protected against discrimination * Have assistance from carers, nurses, friends and people so that they are able to help them care for themselves * Have access financial assistance. For example: Centrelink or other supporting government policies and pensions. * Have medical assistance giving them the professional and specialised treatment for their condition. * The same rights as people who don’t have a disability so that they are able to live life as normally as possible Access to resources The disabled have many factors, which can affect their access to resources. The three main factors include disability, socioeconomic status, location and also education; all these factors can have a positive and negative impact on the disabled person’s well-being. Disability- Disabled people are usually on pensions and are financially supported. The one main problem that disabled people have is their accessibility to transport systems as their is less disabled people to able people. But yet they are trying to help make accessibility for disabled people more know as they have started including wheelchair buses, wheel chair taxis and disabled parking for the some types of disabilities they are unable to walk for extensive amounts of time and putting the disabled parking as close as possible helps the disabled accessibility to services/groups better. Socioeconomic status- As disabled people they usually have a lower income as they are also paying for other specific needs that able people don’t have. Many disabled people rely on their family’s income and also the government. They rely on the government for payments from centre link and pensions. Many people do not have access to private health insurance rely on the funding of centrelink. Location- depending on the location you have as a disabled person the access to resources is very much so dependent on your location. See rural communities don’t have many support services as they are usually over a large area and accessing services there is already hard enough for them. And within urban areas they have ramps, rails and disabled parking to help disabled people access service/ resources, unlike rural area which are limited. Education- education for disabled people is very dependent on the severity of the disability. See if you as a disabled person don’t know how serve your disability is you are unable to know what needs to be done. As a disabled person you need to know exactly what your disability is and how it can be treated. Diagnosing the problem is a lot easier due to the education in technology and the communication is improved due to internet and mobiles. Societal attitudes towards the group Society has many different views and perceptions when it comes to recognizing the disabled community. Disabled people are looked upon as weak physically, mentally and are sympathised by society. Some groups in society are all for disabled people and want to support them and intend to help them live a ‘normal’ life as much as possible as they can feel they are mp different to any able person. On the other hand others feel that disabled people are extremely disgusting and should not be seen until cured. Little do these people who look down upon disability by doing this they are isolating them from society and they are affecting them emotionally but discriminating against them they are lowering the confidence in believing they are ‘normal human beings’. Members in society may find that disabled people are extremely disadvantaged as they are vulnerable and dependant on the carers that assists them with help with basic duties and responsibilities. These carers dedicate the time and energy to give their up most energy and care for the disabled people. Sometimes/Most of the time their carers are usually their relatives or friends. Furthermore the carer is there to assist to fulfil the basic needs and capabilities that a disabled person may not be able to do, for example preparing food/ feeding themselves, walking, showering ect. As they are unable to do a wide range of ‘normal’ functions. Society perceives the disabled as to be less privileged. Another type of attitude and perception society may have with the disabled is the idea that the they are considered to be classified as a lower class because they have no ability to perform basic skills and attitudes due to their type of condition. Also disabled people are given names labels for example ‘crippled’, ‘handicapped’ and ‘invalids’. Labels like these cause society to have a negative perception on the disabled community and its also a stereotype of how disabled people are, and they don’t taking into the consideration that not all people are extremely/severely disabled. Society feels they must pity and sympathise the disabled people as they are given charities from the generous people who feel sorry for them. Disabled people do not want to feel like that are any different to a normal human being but society without know excludes them but putting them in the spot light the complete opposite and pushing them aside because they are ‘Crippled’. Issues of concern for the Disabled As a disabled person concerns of the group are feeling safe and secure within their community, belonging, and self-esteem. It is greatly concerned as it creates negative mind sets and can cause other illnesses. Other concerns are things such as; * Discrimination toward the disabled. Discriminatory acts towards disabled people can be a large concern to the group as they can be pushed aside and their self esteem will decrease and can make them feel ‘not normal’. * The way they are seen within society. This is a major concern as the disabled community have equal rights to any able person. The way disable people are seen is very important as educating people to not discriminate is also vital. * Their environment. This is a major concern to not the able people of the community but the disable people within it, for the very reason the environment in different ways is important to the disable as they may need things such as; ramps, rails, elevators or things such as a supportive environment, support services ect. * How they feel is a big concern as they also are the same as normal human beings are have lower esteems as they feel different and excluded from society because of their disabilities Conflict between the group and community interests When the needs of a disabled person are not met, this can begin conflict to occur within the community. Disabled people are discriminated, as to society they are not seen as ‘normal’ but instead are ‘invalid’ and just a waste of space. Employment- If a disabled person is always off work, they may be asked to quit so they can take care of themselves. Some employers discriminate against disabled people and do not hire them; however, under the Disability discrimination act (1995), an employer cannot fire or not employ someone because they are disabled. Employers are to treat a disabled employee like they would treat the other employees. Self esteem- When in public, many people stare at someone who is disabled. A disabled person can feel embarrassed or upset as they feel they are an outcast to the society, as they don’t fir in the ‘normal’ people. This can cause low self esteem, especially if you are temporarily disabled. If you have any hope at recovering, you may feel you’re not worth continuing on in life. Safety and security- Some people see disabled people as easy targets to abuse, as they cannot run, scream or see the attacker. They are vulnerable and can easy be abused by someone they know or even when alone in public. It is important that someone who is disabled feels as though they are independent and if they feel they are at risk to tell someone they trust. Power within the group and the community Disabled people within society are seen as not as important but the disabled community have tried to get their name out they create fundraising within their community to raise awareness and to get others educated about disabilities. The disabled offer to the community by; * They show how lucky people are and how great their ways are living are compared to some disabled people who cannot do day to day things. * They create a sense of community.   * It creates perspective in communities as it can open up people eyes to how disabled people really are. Positive contributions the group makes to the community Disabled people despite their disadvantages they are able to bring positive contributions in society as well. These positive contributions could be; contributing to the workforce and educating other on the lifestyle of their own lives and how disabled people live. Contributions like these allow the wider community understand the perspectives of disabled people and how they go about life. Another contribution that is positive on the community is it the disability within the community improve the technology and medication in the general community. Other ways that disabled people contribute to a positive community is that it shows people how to accept them for who they are and not for what is wrong with them or how they look. Extent to which community service groups assist in meeting the need of the disabled Here are some examples which propose modifications in the social community which aims to facilitate the satisfaction of the disabled community’s needs: * On the central coast they have bowling nights for the disabled. This allows the wider community and groups to get together and have some fun and met other people who also have disabilities. This can create supportive environments for the disabled as they can feel that they are not the only one and they can discuss their disabilities with one another. * Services such as personal care and cleaning services for those who are not mobile and cannot do it themselves, This helps the disabled feel like they do not have to worry about the harder basic needs that they find difficult. * Internet allows people to shop at home. This service is provided for those who cannot get around on their own. Order and pay online and your shopping items are delivered to your door. * Services such as online universities or libraries which gives the opportunity for the non- mobile but they can sit at home and do their uni or read a book without leaving their homes. * Some universities provide for disabled people by providing cart and wheelchairs to get around the campuses. Management strategies to address equity issues faced by the group * As a community the disabled feel they are treated unfairly and are treated differently due to the difference and inability to follow day to day norms. By resolving this they must unjust the treatment management strategies must be make to address these issues faced by the disabled. * The Society have come up with labels for the disabled such as handicap, cripple, retarred which refers to ‘their type’. Often they are used as insults. The general public have changed their perception on disability but still there are some narrow minded people who don’t pay attention to the needs of the disabled community. A way of resolving this is by creating an event such as the Pink Ribbon Day and other things such as Daffodil Day, which try to celebrate and sponsor the disabled community and try to create spread awareness of their issues and try to make people become open minded to their problems. * In the health services, people with disabilities are discriminated against as they are generally on a much lower income, due to this they are unable to afford private health care/ private health insurance and are usually put on waiting lists for problems they may have. If a disabled person is in need of medication and are unable to afford it this could cause them to have a poorer wellbeing. To assist them the government should reduce the cost of private health cover and reduce the of mediation to allow the disabled people to have easier access to them * Some disabled people are physically disabled and therefore need to modify their house. This can be extremely expensive and if the disabled people are not working have to rely on pensions or funding from the government. They may need to modify the houses to be more accessible at they may be wheelchair bound. As disabled people are not as capable to do all the house work and daily jobs they can hire someone to help them. The government should make more services available to the disabled who struggle to leave their homes and they should also reduce the funding to modify housing costs. Bibliography * Legislation. N.p., n.d. Web. 21 Nov. 2012. . * â€Å"DISABILITY DISCRIMINATION ACT 1992.† DISABILITY DISCRIMINATION ACT 1992. N.p., n.d. Web. 21 Nov. 2012. . * â€Å"Disability Support Pension.† Disability Support Pension. N.p., n.d. Web. 21 Nov. 2012. . * â€Å"Disability and Community Care.† Department of Communities (Queensland Government). N.p., n.d. Web. 21 Nov. 2012. . * â€Å"Disabilities.† Disabilities. N.p., n.d. Web. 21 Nov. 2012. . * â€Å"Australia.gov.au.† People with Disabilities -. N.p., n.d. Web. 21 Nov. 2012. http://australia.gov.au/people/people-with-disabilities * â€Å"International Day of People with Disability.† International Day of People with Disability. N.p., n.d. Web. 21 Nov. 2012. . * â€Å"Thank You ForYour Support.† Daffodil Day. N.p., n.d. Web. 21 Nov. 2012. . * â€Å"Have a Girls’ Night In,to Help the Girls out.† I Heart Pink. N.p., n.d. Web. 21 Nov. 2012. .

Psychology of Social Influence

Don't Throw in the Towel: Use Social Influence Research This article is detailing how psychology can be used in a variety of ways in society other than counseling or the cliche of psychology. It looked at a simple problem to find the best solution. The problem in this article was looking at ways to inform guest from various hotels to reuse their towels. Reusing towels would, â€Å"increase the environmental protection and environmental cooperation. † It would also help conserve environmental resources.Many of the hotels tried various ways to increase their guest’s awareness and responsibility in this process by placing different key phrases on a card placed around the room. The hotels started by trying different things that would try to influence their guest, instead of looking at it from a psychological point of view. This study examined the persuasive appeals and its focus on descriptive social norms. It looked at what people were doing and willing to do. There were m any example phrases they tested. These included the following: HELP SAVE THE ENVIRONMENT.You can show your respect for nature and help save the environment by reusing your towels during your stay. A second type of card focused guests on environmental cooperation. It stated: PARTNER WITH US TO HELP SAVE THE ENVIRONMENT In exchange for your participation in this program, we at the hotel will donate a percentage of the energy savings to a nonprofit environmental protection organization. The environment deserves our combined efforts. You can join us by reusing your towels during your stay. A third type of card focused guests on the descriptive norms of the situation.It stated: JOIN YOUR FELLOW GUESTS IN HELPING TO SAVE THE ENVIRONMENT Almost 75% of guests who are asked to participate in our new resource savings program do help by using their towels more than once. You can join your fellow guests to help save the environment by reusing your towels during your stay. The cards that display ed the fact that the guest was improving the environment had little increase in the reuse of towels. Other towels however did have a response but examined the data and found many interesting findings.According to psychological influences on people, the article stated that, â€Å"There is no sense of social obligation to cooperate with someone who offers you something, provided that you perform a favor first. † So to say that you are more likely to do something in return for someone then initiate the action in a promised return i. e. the donation. According to society norms, a person is considered â€Å"moochers†, or â€Å"takers† if they do not return the favor after something has been done for them. With this in mind they added a four card statement that returned a 47 percent success rate, one that was greater than the corporation conditions.It was as followed: WE'RE DOING OUR PART FOR THE ENVIRONMENT. CAN WE COUNT ON YOU? Because we are committed to preserving the environment, we have made a financial contribution to a nonprofit environmental protection organization on behalf of the hotel and its guests. If you would like to help us in recovering the expense, while conserving natural resources, please reuse your towels during your stay. This card explained that the hotel had already done their part in making a financial contribution to a nonprofit organization, and we might feel socially obligated to do our part in reusing the towels.Even though the cards above stated similar wording, having the hotel make a contribution first initiates us as humans to want to return the favor. Social psychology can be used in many different ways outside the classroom and have real applications to everyday life and everyday problems. We can use the research data found by these psychologists to make significant improvements in something as simple as towel reuse with a little bit of knowledge of social psychological theory.

14th Century Italian Paintings of Religious Iconography Essay

14th Century Italian Paintings of Religious Iconography - Essay Example The essay "14th Century Italian Paintings of Religious Iconography" analyzes the Religious Iconography in 14th Century Italian Paintings. The work is tempera on a panel, and thus absorbs the grain of the panel in a way that contributes to the overall feel and texture of the piece and depiction. There appears to be an effort by the artist to create an ethnic look in the depictions, rather than the later works, especially those of the 16th century, which have a very â€Å"Italian† look about the subjects. The grain of the panel, itself aged with time, transfers that effect to the depiction. That the materials used are tempera as opposed to oil, does not take away from the artist’s ability to create the brilliance of the Assumption, however, it is noted that that brilliance is accomplished with the use of gold and yellow as opposed to the actual brilliance of light that can be achieved used oil on canvas. The color of the blues, yellow, and red against the gold, and the sk illed hand of the artist create panels that extraordinary to see. Close examination of the panel shows that there is some deterioration of the original work, especially in the image of Christ and one of the many angels looking over the ascending Virgin. Still, the grain of the panel itself adds an aged dimension, which probably cannot be accomplished using oil on canvas. Certainly the detail of the work is worthwhile too, in that it depicts the physical body of the Virgin receiving the traditional rites as suggested by Christian.

Lab 4 Report Example | Topics and Well Written Essays - 750 words

4 - Lab Report Example In other words the more yeast put in the Hydrogen Peroxide the more violent the reaction; therefore, giving off more oxygen. This is because of the reaction theory (the rate of a reaction depends on how often and how hard the reacting particles collide with each other) Response to Question 3 As the concentration f the enzymes decreases, so does the speed and vigor of the reaction. This is evidenced from the low volume of oxygen produced in tube 3 with less enzyme concentration. As the enzyme concentration decreases, the rate of reaction also decreases because there are fewer enzymes present to break down the substrate. Response to Question 4 More enzyme activity is expected if the substrate concentration is decreased. When there are low concentrations of substrate there is a linear relationship between the reaction rate and substrate concentration. In these conditions the relation of catalase enzyme to hydrogen peroxide substrate molecules is high. Experiment 2: Effect of temperature on enzyme activity. Data Table 2: Effect of temperature on the production of gas Tube Temperature ?C Balloon diameter (cm) Refrigerator 6 5.0 Room temperature 23 12.5 Hot water 90 1.0 Response to Question 1 The enzyme in this experiment is catalase enzyme and hydrogen peroxide is the substrate. Response to Question 2 The rate of enzyme catalyzed reaction tends to  increase with the increasing temperature of reaction medium. Enzymes are known to be proteins, they are gradually denatured thus lose their activity at the temperatures beyond their optimum temperature. In this case, catalase enzyme’s maximum activity is around 37? degrees Celsius. At extremely low temperatures, the reactants move around slower because of having less kinetic energy. This means that collisions occurring between the substrate and catalase enzyme active site happen less resulting in reduced enzyme-substrate complexes, therefore, slow down the reaction. An increase in temperature causes the reactants to have more kinetic energy. They, therefore, end up moving around faster and the movements cause more collisions between the substrate and active site of the enzyme. Therefore, there shall be more enzyme-substrate complexes taking place hence speeding up the reaction. Temperatures above the optimum alter the shape of the active site of enzymes. This  causes the temperature to denature the enzyme. In effect, enzyme-substrates would not be created due to the substrate not fitting in the active site. Denaturing the enzyme would mean that the tertiary structure is altered, which would end up causing the reaction process to stop completely. Response to Question 3. Yes plants and animals have the enzymes that breakdown hydrogen peroxide. Response to Question 4 Maintaining an optimum temperature of about 37 degrees Celsius increases the enzyme activity. Response to Question 5. The presence of catalase enzyme in cells catalyses the toxic hydrogen peroxide to non toxic products that incl ude, water and Oxygen. Hydrogen Peroxide ----–catalase enzyme---- Water + Oxygen. Response to Question 6 Experiment to determine the optimal temperature for enzyme function The experiment would be set up as below. First, set up the water bath; secondly, place a thermometer in the water bath so that the proper temperature is maintained. 0-5degrees Celsius: 400mL beaker to be filled with water and ice 20-25 degrees Celsius: No water bath is required to maintain the room

Business Plan Essay Example | Topics and Well Written Essays - 750 words

Business Plan - Essay Example 5. Increase charity from 0.5 of total profits to 5% in 4 years. SWOT Analysis: Strengths 1. Company attends to its corporate social responsibility by doing charity work. 2. PPQ is in par with the industry’s average profit margin for the last 3 years. Weaknesses 1. High employee turnover rate. 2. The market share of 5% is just fair. Opportunities 1. Japan’s increasing need for auto parts industry companies after the tragedy last March 2011. 2. More females are using SUV cars and market share of SUV type is increasing. 3. One of Japan’s road to recovery is to boost employment. Threats 1. There are low cost countries such as India, China, and even Korea that are already competing in this industry that could possibly be one of the leading players in SUV cars in the future. 2. Costs for new facilities that will be built when entering a new location. Alternative Courses of Action/Analysis of PROs and CONs 1. Build new facility in Japan and continue with its operations in US. Advantages: The latest tsunami tragedy that happened in Japan made other existing companies close out and this is an opportunity for PPQ to lead the industry in Japan. Since PPQ attends to its corporate social responsibility, opening a facility in Japan would be an opportunity to provide jobs to families there. PPQ will be able to gain revenue while also helping people have jobs. Japanese employees are most likely to be more cohesive as compared to their existing employees since they are recovering from their recent tragedy encounter. Disadvantages: The industry in Japan is starting up again and so competing globally may somehow be difficult. Continuous operations in US would mean that PPQ has to work on building their loyalty from their employees so as to increase employee turnover. 2. Build new facility in one of the following countries: India, China or Korea where industry is already growing and continue its operations in US. Advantages: There are more buyers in the said c ountries especially that the SUV industry is heating up in China. Disadvantages: PPQ has to cope up with the existing companies established in any of the said countries. The SUV industry which is growing could also mean that there are several competitors already. Continuous operations in US would mean that PPQ has to work on building their loyalty from their employees so as to increase employee turnover. 3. Focus on opening new facilities in different locations and close its US location since there is very high employee turnover rate already. Advantages: PPQ would no longer need to invest on time, effort and costs on winning their employee loyalty in US region if they will be giving up the said location. Disadvantages: Possible risk will be encountered since PPQ will be investing in a very new location which it has not made operations yet. It will not have another location as a backup or to exchange parts with just in case there is a shortage in the new location. Recommendation It i s recommended that PPQ take ACA#1 which is to invest in Japan to pursue on entering the SUV industry of the said country and work on making it grow there. It should also continue with its current location in US right now and decrease its employee turnover rate. The US location has always been PPQ’s home headquarters and so the company knows the business in the region, the market share and average revenue of PPQ in US is

You wil examne your daily routine and determine the CO2 that you Research Paper

You wil examne your daily routine and determine the CO2 that you generate as a result - Research Paper Example Digestion and Breathing: we are taught at high school that we all breathe to alive and carbon dioxide is the byproduct of the process of respiration. Keeping in mind today’s socio-political structure we can say that humanity is considered to be the emitter of carbon dioxide. The human population present across the world produces twice the amount of carbon dioxide that is being produced by all the passenger vehicles present in US by performing regular human activities such as digestion and breathing (Carbon Dioxide, 2013). According to a Spanish study, each human being emits about 2 tons of carbon dioxide during the process of digestion (Muà ±oz, Canals, & Fernà ¡ndez-Alba, 2010). Each day a person breathes about 20,000 times. The process of breathing takes place by the help of the respiratory system. Each time a person breathes he inhales O2 and exhale CO2, so one can analyze the large amount of CO2 that is emitted by a person every day (Carbon emissions per person, by country, 2009). Food for thought: The fridge which we use regularly emits large amount of carbon dioxide but what is present inside isn’t any better. The food in total makes up about 1.3 to 1.4 tons of carbon dioxide of our footprints, in a year. The food miles are the prominent contributor to this. The transportation of the fresh vegetables and fruits gives them carbon dioxide foot prints before they even reach to our homes. There are quarter of trucks present on the roads that carry raw material and food for the food industry. However another problem is the growing and processing of food. Heating greenhouses, manufacturing fertilizers and food processing are all considered to be major energy consumers. It is probably considered to be healthier step to buy green tomatoes from Spain than buying the ones growing in UK greenhouses with lots of fertilizers in it. Consuming Electricity: burning fossil fuel emits a large amount of carbon dioxide. Coal release double amount of

Administrative law theories Essay Example | Topics and Well Written Essays - 1500 words

Administrative law theories - Essay Example Administrative law deals with the decision-making of administrative units of government that are part of a state regulatory scheme in such areas as international trade, manufacturing, the environment, taxation, broadcasting, immigration and transport. Administrative law extended greatly during the twentieth century, as legislative bodies world-wide created more government agencies to regulate the increasingly complex social, economic and political spheres of human interaction (Administrative law, 2006).Most countries that follow the principles of common law have developed procedures for judicial review that limit the reviewability of decisions made by administrative law bodies. Often these procedures are joined with legislation or other common law doctrines that set up principles for proper rulemaking (Administrative law, 2006). Administrative law may also apply to review of decisions of so-called quasi-public bodies, such as non-profit corporations, disciplinary boards, and other de cision-making bodies that influence the legal rights of members of a particular group or entity (Administrative law, 2006).While administrative decision-making bodies are often controlled by larger governmental units, their decisions could be reviewed by a court of general jurisdiction under some principle of judicial review based upon due process (United States) or fundamental justice (Canada) (Administrative law, 2006).... traditional view of administrative law is that it should aim to reinforce the rule of law, and ensure the liability of Executive government to the will of Parliament and, at least indirectly, of the people. However, in practice the courts sometimes thwart the will of Parliament while professing to uphold it. The trend of judicial activism in immigration law cases during the late 1980s and early 1990s exemplifies a open-minded view by the courts of the rights of refugees and other visa applicants which was clearly in conflict with the bipartisan view of Federal Parliament that a more restrictive approach was required. Every time the courts handed down a pro-rights decision, Parliament effectively nullified it by amending the Migration Act (Administrative law theories, 2000). Green Light Theorists versus Red Light TheoristsThe green light theory and red light theory were analysed in Harlow and Rawlings (1984) Law and Administration, Weidenfeld and Nicholson, London. The Red Light approach advocates a strong role for the courts to review administrative decisions. It considers that the function of law is to control the excesses of state. As Harlow and Rawlings put it: "Behind the formalist tradition, we can often discern a preference for a minimalist state. It is not surprising, therefore, to find many authors believing that the primary function of administrative law should be to control any excess of state power and subject it to legal and more especially judicial, control. It is this conception of administrative law that we have called 'red light theory' (Administrative law theories, 2000)." The Green Light approach considers that the function of administrative law is to make possible the operations of the state. It is based on

Analysis paper 2 Essay Example | Topics and Well Written Essays - 1250 words

Analysis paper 2 - Essay Example The key focus areas are in the textile and clothing industries, in the entertainment field, in factory farms, and in scientific laboratories. Among the causes that it is active in include abuse of domesticated animals, cruelty in the annihilation of animals that are deemed as pests but serve a useful role in various ecologies, and other related animal issues. Its means of advocacy include campaigns of protest, legislative lobbying, investigations of cruel acts against animals, education of the general public, the rescue operations involving animals in distress, the invitation of celebrities to take part in campaigns, the holding of events that are of special significance to the movement, and research initiatives (PETA). The literature defines various language-based tactics and strategies in common use by social movements around the world, and the objective of this paper is to identify PETA’s tactics and strategies and classify them according to the categories presented in the text, by way of undertaking an analysis of the use of those tactics and strategies as they relate to PETA’s campaigns and advocacies. To wit, the different strategies and techniques of persuasion presented in the text are acts that are symbolic and not verbal; the use of new technological platforms such as the Internet and social media; obscenity; labeling; ridicule; the use of music; the use of slogans; identification; polarization; and the employ of the power language or rhetoric. Through PETA’s long history, it is reasonable to assume that the movement must have employed all of the tactics and strategies listed above in some form or other in its campaigns and programs. The goal is to be able to look at the more current literature to identify exactly what tactics and strategies are relevant to PETA’s campaigns (Stewart, Smith and Denton 167-168; PETA; Tolhurst; Saul; Burns). In a most recent protest, PETA was reported to have laid

Habermas Public Sphere-Market Forces or Political Forces and the Essay

Habermas Public Sphere-Market Forces or Political Forces and the Decline of the Public Sphere - Essay Example According to the compilation of Gripsrud, Moe, Molander and Murdock (2010, p. XIV), Habermas’ concept of ‘public sphere’ relates to the social life of humans and how well they adjust in the society. Adjustments in the society, in this case, relates to an arena whereby the members of the society can come in and discuss the problems that affect them in the society. In the words of Habermas (1989, p. 30), it is this freedom of the public to have varying opinions that the political action is shaped so as to fit the ideas of the ‘public’. The ‘public sphere’ is one that explains that persons and groupings in the society have a right to assemble and deliberate issues that impact them in the course of their livelihood. On the other hand, Gripsrud, Moe, Molander and Murdock (2010, p. XIV) indicate that the ‘public sphere’ is an avenue whereby modern day societies come together and share ideas through discussions, thus creating a channel for airing public opinions. In this instance, it is apparent that a collision between the ‘public sphere’ and the authority that governs or rules the ‘public sphere’ exists. The ‘public sphere’ in this context refers to the civil society – the beneficiaries of social labor – whilst the authority refers to the ruling class or the vehicle that drives the need of the ‘public sphere’ (Gripsrud, Moe, Molander and Murdock, 2010, p. XVII). In the words of Habermas (1991, p. 129), the ‘public sphere’ determines the manner in which the ruling class will govern the ‘public sphere’. Through the ‘public sphere’ the laws and regulations of the market are drawn, and debates on how buying and selling will take place. Habermas (1991, p. 175) indicates that the ’public sphere’ has, in one way or another, control of the state. Habermas (1989, p. 51) emphasizes that the ‘public sphere’ is a form of a regulatory mechanism that prevents the ruling class from oppressing the ‘public sphere’. Gripsrud, Moe, Molander and Murdock (2010, p. XIX) are of the opinion that the ‘public sphere’ is a form of democracy that allows for participation in the course of decision making; thus, the public opinion is turned down into a political action. This is a vivid elucidation of the fact that public opinion rules the authority of law making regulations. From another point of view, Fraser (1990, p. 59) argues that the ‘public sphere’ has been credited for its ability to come up with mechanisms that always ensure that the state remains accountable for its actions in the society.

Two choose one. will upload later Essay Example | Topics and Well Written Essays - 1000 words

Two choose one. will upload later - Essay Example say will establish businesses internationalisation and focus on the economic, environmental, political, and social impacts of business internationalisation. The content in the essay borrows from Economics, International Business, and Critical Political Economy. The main aim of internationalisation is to maximise profits and formation of capital. Businesses set out to international platforms to harness the innovation and influence the price and quality of assets in other regions. Firms may also internationalise in order to present a strategic marketing alliance or technological front as compared to their competitors. Similarly, an enterprise may in its choice of location, be keen to find resources that reduce its direct costs and increase its assets base (Dunning, 2001, p.184). In the search for reduced costs of production, firms try to harness cheaper alternatives in order to maximise profit margins in a competitive market. Most times, the local market offers a high price for factors of production. With internalisation, prospects of cheaper factors of production set. At times, firms go global in order to meet their international demand. Export to foreign markets may affect their product demand due to increased shipping cost. Production at a subsidiary plant may increase returns for the parent company. The reason of internationalisation compares the advantages of the process to the business to the benefits and costs of accessing cross-border transactions (Dunning, 2001, p.187). In Economics, demand adjusts supply and consumption influences production. Thus, Economics is a system that is responsive, elastic, and automatic (Coase, 1937, p.387). Economics tries to achieve this balance by focusing on the production process and its impact on the price. Firms are characterised by the price mechanism. In internationalisation, firms optimise production by sourcing cheap sources of factors of production such as labour. With the establishment of a foreign firm, it is

1984 by George Orwell Essay Example for Free

1984 by George Orwell Essay â€Å"It was a bright cold day in April, and the clocks were striking thirteen. Winston Smith, his chin nuzzled into his breast in an effort to escape the vile wind, slipped quickly through the glass doors of Victory Mansions, though not quickly enough to prevent a swirl of gritty dust from entering along with him† . In such a way â€Å"1984† by George Orwell starts. From the very first lines the author tires to set necessary atmosphere. Actually, the main point of the book is Orwell’s idea of personal freedom and how this freedom is defined throughout the book. The author presents the existence of doublethink, ultimate power in society and government along with absence of free thought and liberty. It is necessary to admit that the book is famous author’s ability to create tension and for finding original way of expressing ideas and thoughts. The book is one of the most famous dystopias because it illustrates real life, real living conditions and opportunities. George Orwell provides descriptions of future paying special attention to human face, human predetermination and human fate fighting every person from pessimistic misanthropes to the idealistic optimists. See more: My Writing Process Essay Orwell tells a story of a solitary Winston Smith who works in the Ministry of Truth. The main idea is that everything is functioning under the pressure of totalitarian world. Smith is a member of a leading party of the state, whereas Orwell underlines that only one part exists. In such a way Orwell shows that the only party provides guidance and control of all aspects of human life including even the most intimate thoughts. Smith’s job speaks for itself –Winston is assigned to provide changes to past records to make them match party wishes. Social culture is treated as â€Å"doublethink† meaning that presence of two conflicting facts opposes party’s ideology. Every citizen should support general party philosophy enabling English Socialism to subsume the essence of different thinking and to provide full control. Winston Smith thinks about liberty and freedom of though, though he realizes that he is simply a middle-aged man having no ties. His mind is full of dangerous thoughts and inside he is willing to struggle in order to reconcile events taking place around him. Actually, he remains the only unsettled person being interested in human rights and personal dignity. He thinks people should fight for what he feels proper and right. Te concept of doublethink must be eliminated, though Winston is personally weak to be able to rebel. It is necessary to note that it is the author who wants to speak to readers via his main character. Winston is trying to warn people of what may come in near future: â€Å"For whom, it suddenly occurred to him to wonder, was he writing this story? For the future, for the unborn. His mind hovered for a moment round the doubtful date on the page, and then fetched up with a bump against the Newspeak word doublethink. either the future would resemble the present, in which case it would not listen to him: or it would be different from it, and his predicament would be meaningless? † When Smith makes an elicit contact with a fellow party worker Julia, he feels he is ready to confront. Nevertheless, the power of the book is not simply in social theory provide, but rather in detailed descriptions of thoughts of main character. The author skillfully writes about party’s claims: â€Å"But simultaneously, true to the principles of doublethink, the Party taught that proles were natural inferiors who must be kept in subjection, like animals, by the application of a few simple rules †. When the main charter is firstly introduced, he is presented a thought criminal whose story is premised on that leap. Orwell allows following Smith’s life, to share his job, his objections to instructions. Also readers have an excellent opportunity to observe his love affairs and strange romance with Julia. Main hero is outrageous with established set of order and he says Julia: â€Å"I hate purity, I hate goodness! † Speaking about strong points, the book is brilliantly written, well-structured. The author writes with a rhythm vividly expressing his ideas. Development of Winston Smith creates empathy. Possibly, the strongest moment is the last half of the book when Orwell provides answers to the questions of interest. When Smith reads a book about how the leading party remains in power, he is interested why? party provides such discriminative and unfair policy towards society. When he asks O’Brien, he is answered as bluntly as possible that power should be achieved and retained for the sake of the power. The author vividly portrays Winston’s disappointment stating that society is confronted by absolute power being confident of its own immortality and universality. He thinks of Big Brother realizing that this program is confronted because of promoting sex crimes and proliferation. Nevertheless, the weak points are present as well. Actually, the last half of the book, despite being full of sense and explanations, appears not so interesting compared with the beginning. The author continues illustrating new fascinating ideas and images, though the whole story comes to a crashing halt. Apparently, long descriptions of dry book about political theory makes readers boring and dull. When Smith appears under tortures, the author fails to create intensive atmosphere. Possibly, the book becomes too familiar and the fact that Smith fails to confront social order is disappointing. The next moment is that the society of Big Brother is too idyllically presented to support man’s resistance. However, the author improves the situation after releasing Winston. The best piece of the book is re-union of Winston and Julia. The book is relevant to modern society and political philosophy because it aims at expanding existing knowledge of totalitarian ideologies. The author sheds light on the lives of common people with no ties comparing their opportunities with that of the absolute power being practiced by party members. The author provides detailed overview of totalitarian ideology exploring its deepest corners.

The role of prophesy in the Judeo-Christian tradition Essay Example for Free

The role of prophesy in the Judeo-Christian tradition Essay In Hebrew, the usual word for prophet is nab. The New Testament uses prophetes from which the English â€Å"prophet† is derived. Prophets were interpreters of God’s will. In popular thought, prophecy is associated with predicting future events but this was not the main function of Biblical prophets. According to Newsome (1984) Hebrew prophets have their roots in a wider Near Eastern context where seers played a clairvoyant role, sometimes using sheep’s entrails as signs pointing to future happenings (p. 11). Seeing the future was associated with ecstatic trance-like states as the seer communicated with spirits, or with God. In the Hebrew tradition, clairvoyant ability became less significant, with prophets taking on a special role as guardians of God’s covenant. The prophet’s job was to challenge the children of Israel to keep the commandments, to keep their covenant with God by upholding justice, living righteously and forsaking the worship of false Gods. There may have been guilds based at some of the ancient holy shrines, such as Shiloh where Samuel operated. I Kings 22: 6 refers to King Ahab summoning four hundred prophets to seek their advice. One of the most important prophets was Nathan, who challenged David to live up to the ideal of kingly conduct. In the Bible, there are sixteen books named for prophets (the twelve minor prophets form one book in the Hebrew bible but are sub-divided in Christian versions). There were many other prophets besides those after whom books have been named, including Elijah and Elisha. Isaiah, Jeremiah and Ezekiel are considered Major Prophets. Moses and Aaron are also referred to as prophets, though they are not usually regarded as such. Indeed Deuteronomy 18:18-22 suggests that Moses represents the â€Å"example of what a YAHWEH prophet should be† (Newsome, p. 5). The prophet spoke truth to power. In doing so, they pointed out what consequences would follow if people failed to keep the commandments. God would punish God’s people. Consistently, the message was â€Å"Obey my voice, and I will be your God †¦ walk in all the ways that I have commanded you, that it may be well with you† (Jeremiah 7: 23). When Jeremiah spoke about the Temple’s destruction, this was not a prediction but a warning of what would happen if the Hebrews disregarded justice. When speaking of the future, what was said was based on what prophets knew â€Å"of the nature of a holy God and of a sinful, arrogant people† (Newsome, p. 11). Ecstasy continued to be associated with prophecy but what was more important was the content of their message, not the means by which this was communicated. False prophets had to be denounced. Famously, Elijah battled with the prophets of Baal (I Kings 18). Above all, prophets were bearers of â€Å"revelation†, their words came to them from God. In the New Testament, Jesus is described as a prophet (Luke 7: 16) and in Christian theology Jesus is understood as God’s word made flesh. Prophets were often reluctant to accept their calling, for example, Jonah (see Jonah 1: 3). Sometimes they operated against the established political system, calling kings to account. At times prophets appear as honored members of a king’s inner circle. In the New Testament, Matthew often cites â€Å"prophecies†, suggesting that prophets predicted events in Jesus life. One way of understanding this is that Matthew was anxious to emphasize continuity between God’s revelation in Jesus and God’s revelation through the prophets. The role of prophet existed in the early church but was never formalized, perhaps because â€Å"prophecy† cannot be controlled. It can challenge established authority. The New Testament also warns against false prophets (Matthew 7: 15), so any claim to be a prophet must be tested against the content of the message. Reference Newsome, James D. 1984. The Hebrew Prophets. Atlanta, Ga: J. Knox Press.

Consumption Behaviour of Students

Consumption Behaviour of Students Chapter One Introduction 1.1. BACKGROUND OF THE STUDY 1.1.1 Consumption Behaviour Definition If it is said that marketing in true sense is the conclusion of social culture of post modern consumer culture (Firat, 1993) then an immense burden and responsibility has been imposed to determine the conditions and meanings of life for the future (Firat and Venkatesh, 1993). This life which is dealing with meeting unlimited demands with limited resources in hand and planning to secure future by making savings. So keeping this in view the consumption by individuals is really critical to full fill the needs and to secure the future. So in view of this consumption is definitely a focal point of present social and economic world. And that consumption in return definitely triggers a primary marketing concern of probability to repurchase a product regardless of its type (Peter Olson, 1990). Although consumption is as old as human history and has passed through plenty of phases but even in todays world the repurchase of items is the core priority of sellers. No matter that repurchase is o f basic necessity item or luxury product or whether it is matter of mobile connection or someone is talking about E-Banking or it is making flight reservation, every company tried its level best that a consumer should repeatedly purchase its product. The definition of consumption given by Peter and Olson (1990) is â€Å"use of product.† Peter and Olson (1990) are also of the opinion that it is not easy to define or to comprehend the meaning of consumption as there is a vast difference in the nature of various products and services. Even in this age of Information Technology and Globalization era the meaning of product (includes both goods and services) varies from culture to culture and it keeps on changing from one country to another. If a commodity or service is considered as necessity in one region, in other part of the world it may be categorized as luxury. But despite all these limitations researchers and authors still gave some comprehensive and compact definition of consumption. The idea of consumption defined by Webb (1993) in the following words â€Å"Consumption is the evaluating, buying, using and disposing of  products and services.† But like other fields of study this topic also remained under debate by variety of scholars and researchers in all parts of the world. The word of consumption attracted the attention of researchers and marketers who kept on trying to comprehend the meanings of this idea of â€Å"consumption†. While reviewing books and literature another good and wide-range definition of consumption given by Caru and Cova (2007) in the following words â€Å"Consumption is an activity that involves a production of meaning,  as well as field of symbolic exchanges.† The author elaborates this definition by mentioning that consumers do not consume products but they consume the image and meanings associated with the product and they think that it is mandatory that an object or services should fulfil certain functions. Those functions should meet and better to exceed customers expectation. If it failed to meet their anticipation then they will drop the idea of repurchase of that particular product or in case of services they will avoid to consume or avail that particular service. Simultaneously it is also said that consumption behaviour also refers to single use of a product like a soft-drink can or one can consume a product repeatedly like mobile phone or automobile. This concept of consumption behaviour also covers the issue of disposing off a product ( (Noel, 2009). Like in case of soft drink can or other single used items a general trend emerged over a period of time is that customers prefer those products whose packaging is reusable or can be recycled. But in case of mobile, automobiles, computers customers often sell those products after making multiple use of it. Consumption deals with the variety of question as it is mentioned by Schiffman and Kanuk (2007) like what to buy, when to buy, why to buy, from where to buy, how frequently they should buy, and the question of evaluation that purchase. Simultaneously the impact of evaluation on future purchase and disposing it off are also two important concerns of consumer. 1.1.2 Types of Consumption Schifman and Kanuk (2007) also highlighted two different kinds of consuming entities which deal with the consumption behaviour. The first term is personal consumption which can be defined as when good or services are bought for personal use , for household consumption or to exchange it with someone in shape of a gift. In the mentioned contexts the products are brought for final use by individuals who are referred as end users or ultimate consumers. The second category of consumers is termed as organizational consumption. It includes purchases made by profit and non-profit businesses, government agencies, and institution, all of which must buy products, equipment and services in order to run their organizations. Although both mentioned categories are of great importance but in this writing my main objective will be personal consumption. As consumption by end user is the most pervasive of all types of consumer behaviour as it involves every individual, of every age and background, in the role of either customer or user or both (Schifman and Kanuk 2007). It has been revealed from prior consumer spending studies that individuals consume in a specific way and that particular consumption behaviour is in practice due to certain factors like life style, self-image, upbringing and family structure (Martin Bush, 2000; Penman McNeill, 2008). There are some other factors which influence the Consumption Behaviour of young consumers which are parents and grandparents (McNeal 1997), parents income (Page Ridgway, 2001) and parents decision making style (Jay 2005; Elder, 1969). The mentioned factors highlighted the multi-dimensional role of parents. But the role of brands (Page Ridgway, 2001; Doston Hyatt, 2005; Bacca, 2005), consumer socialization (Razak 2003; Gil 2007; Gronhoj, 2007) and advertising (Bacca, 2005; Spero, 2004) may also not be neglected. 1.1.3. World Consumption Statistics The word â€Å"consumption† is synonym to â€Å"spending† or â€Å"expenditure†. So using this synonym, in order to quantify the consumer consumption into US $ following table best explains consumption in different parts of the world. The mentioned figures are for the year 2009. From the above table it can be easily inferred that consumers spend US $ 34,050 billion on mentioned below categories. This amount when converted in trillion it becomes almost US $ 34 trillion. This huge spending is almost 11 times more than USA total budget figure which was exactly 3.1 Trillions (http://www.whitehouse.govt, 2009). So this huge consumption creates my interest to study the factors which are reason of this huge spending. From the above table it is evident that consumer consumption in Asia Pacific is at number 3. Such a high consumption is of great interest for not only academicians but also for marketers. 1.1.4. Malaysian Public university students Consumption Behaviour According to Ministry of Higher Education website (accessed on 2011) there are total twenty public and twenty four private universities in Malaysia. The total enrolment according to MOHE (2007) in public universities is 382,997 Out of this total number 247,881 students which becomes almost 65% registered in undergraduate degree programs. It is consensus by Li, Jiang, An, Shen and Jin (2009) Komarraju, Karau and Ramayah (2007), Penman and McNeill (2008) and Feltham (1998) all are agreed that Young Consumers who are also called as Geberation Y are students. It is also agreed that young consumers fall within the age bracket of 18-24 years. As fas as Malaysia is concerned the total population of Malaysian Youngsters in 2007 was around 5 million which was almost 19% of total Malaysian population (Euromonitor International, 2010). Zainurin, Ahmed and Ghingold (2007) focus on the Malaysian young consumers attitude towards shopping malls. It is highlighted by the authors that Young Malaysian s spent a significant proportion of their monthly expenditures in shopping malls. The sources of income highlighted by Zainurin et. al. (2007) are scholarship or study loan, sponsored by parents, self sponsored and others. But Kamaruddin and Mokhlis (2003) mentioned that the major proportion of spending by young consumers is on clothes, make-up, food, sports equipment and entertainment. In the same article Kamaruddin and Mokhlis (2003) discussed young consumers consultation with parents and concluded that Chinese young consumers as compare to Malay are less likely to interact with their parents. But in case of Indians they are more likely to interact with their parents and less likely to interact with peers in consumption matters. But it will be of great interest to find out that what is consumption behaviour of Malaysian young consumers. As it is mentioned in a report compiled by PricewaterhouseCoopers (2004/2005) Malaysian households spent their high percentage of income on food, groceries and personal care items. But less had been researched on consumption behaviour of young consumers in Malaysia. The Malaysian young consumers is now well aware of products as they are more exposed to Information Technology. Their information due to frequent use of internet along various other factors like socialization, advertising, etc. establishes good awareness of marketing strategies among them. This trend of spending by Malaysian young consumer needs to be further explored. 1.2. Problem Statement As it is mentioned earlier that according to Euromonitor International 2010 the Malaysian Generation Y is about 5 million in 2007. This is also evident from above discussion that Generation Y has more disposable income (Eisner, 2005; Hongjun, 2006; XU, 2007; Henrie Taylor, 2009) to spend on variety of products. So keeping in view, the above mentioned facts Generation Y is a lucrative market for producers. Obviously their consumption behaviour is influenced by different factors and variables. It should be interesting to explore the main contributors towards consumption behaviour of Malay Generation Y. The industry like electronics, telecom, consumer products etc. whether fulfil their requirements or do they still fail to meet this Malay Generation Y expectations. It is really of great concern to study that the consumer skills or knowledge which they acquire during their childhood and teenage whether lasts with them for long time or does it keeps on changing during their adulthood. So through this study, I intend to highlight the factors and variables that influence the consumption behaviour of Malay Generation Y, which is relatively under-researched in Malaysia. 1.3. Study Objectives The general objective of this research proposal is: To identify general consumption behaviour of Malaysian public university students registered in undergraduate degree program. Whereas under the light of primary objective following are other objectives which will be achieved: To explore differences in the consumption behaviour among the three communities Malay, Chinese and Indians. To determine factors that influence consumption behaviour of Malaysian public university undergraduate students. To prepare recommendation for developing marketing strategies for Malaysian public university students. 1.4. Research Questions RQ. 1. What is the consumption behaviour of Malaysian public university students registered in undergraduate degree program? RQ. 2. What are the differences in consumption behaviour among all three communities i.e. Malay, Chinese and Indians? RQ. 3. How significant each factor in influencing consumption behaviour of Malaysian public university students? RQ. 4. What are good recommendations to develop marketing strategies for Malaysian public university students? 1.5. Significance of the Study It has been estimated by US Census Bureau (2010) that more than 17 % of total world population falls within the age bracket of 15-24 years. This age bracket is about 1.14 billion and it was mentioned by Xu (2007) that this age bracket is wealthiest group. As far as Malaysia is concerned, according to Euromonitor International (2010) the population among this age bracket was 5 million in 2007 which became almost 19% of total population. This age bracket normally are part of universities. It is mentioned by Walsh and Mitchell (2005) that education improves analytical skill so through this study I intend to study the students registered in variety of educational degrees from certification/diploma to PhD programs so that their consumption behaviour can be explored. This particular group has more disposable income (Eisner, 2005; Hongjun, 2006; XU, 2007;Henrie Taylor, 2009) as compare to the generation of parents and grandparents. Simultaneously they have less saving spirit as compare to Generation X. To study the consumption behaviour of Generation Y is of great interest as most of the Malaysian studies conducted in shopping malls and authors always studied the way this age group shop. In addition to this they are always studied by combining with teensor tweens. So through this study I will solely study consumption behaviour of Malaysian Generation Y. 1.5.1. Academic Perspective So far lot of studies had been conducted about the behaviour and attitude of Malaysian consumers in shopping malls like grocery shopping by Miranda and Jegasothy, a study of Malaysians behaviour in shopping malls conducted by Zainurin et. al. (2007) etc. But I failed to find any study which is solely targeting Malaysian young consumers. There are studies where main focus was exploring single variable like television viewing by Ghani (2004), culture studied in context of service quality by Kueh and Voon (2007), ethics in consumption studied by Chai and Lung (2009). In the light of above mentioned facts the main focus of this study will be consumption behaviour of Malaysian young consumers. The study will be a food for thought for academicians which will further enhance the existing body of knowledge on the consumption behaviour of young Malaysian consumers. The significance of factors that influence consumption behaviour of young consumers definitely opens new horizons and helps the researchers to broaden the scope from studying attitudes of young consumers in shopping malls to the general consumption of Malaysian young consumers. 1.5.2. Industry Perspective Young consumers are always a great mystery for producers of products. It is really challenging to fulfil their fast changing taste, needs and choices. This study will definitely give a more coherent and clear picture of the factors that influence young Malaysian consumers consumption behaviour. Through this study it will be explored that how Malaysian Generation Y undergo the four steps mentioned in the definition of consumption behaviour which are pre-purchase evaluation, finalizing and making purchase of product, using of product and disposing off product. Through this study the consumption behaviour among three ethnic groups of Malaysia will be explored so that a clear and specific distinction of consumption behaviour among these three groups can be researched which will definitely useful for marketers for developing marketing strategies. Chapter two 2.1. Literature Review For this study I would like to start my discussion by highlighting the importance of marketing. 2.1.1 Marketing and its Importance In Forbes it is mentioned by Trout (2006) that it has been long ago that Peter Drucker, the father of business consulting, made a very profound observation that has been lost in the sands of time which is: Because the purpose of business is to create a customer, the business enterprise has twoand only twobasic functions: marketing and innovation. Marketing and innovation produce results; all the rest are costs. Marketing is the distinguishing, unique function of the business. This concept of marketing is far beyond offering and creating of products and services. Its a matter of customer creation. It deals that how relationship can be established with customer and the ways through which these relationships can be strengthen. It also addresses to certain other critical issues like; How a loyal customer can be created? How product inclusive of goods and services can be innovated? Before discussing this concept in detail it is better to present certain definitions of marketing: Marketing in the words of Kotler, Armstrong, Ang, Leong, Tan, Hon-Ming (2009): â€Å"The process by which companies create value for customers and build strong customer realtionships in order to capture value from customers in return.† Another definition of Marketing given by American Marketing Association mentioned by Cooper and Schindler (2006) is: â€Å"It is an organizational function and a set of processes forcreating, communicating and delivering value to customers and formanaging customer relationships in ways that benefits the organizationand its stake holders† Aaker, Kumar and Day (2001) define marketing in the following words: Marketing is the process of planning and executing the conception, pricing, promotion and distribution of ideas, goods and services to create exchanges that satisfy individual and organizational objectives. The marketing concept requires customer satisfaction rather than profit maximization. It is evident from all mentioned definitions that customer is the main focus of each producer and service provider. As it is highlighted by Levitt in 1960 that industry should focus customer- satisfaction process rather than a goods producing process. He emphasized that all producers should understand this philosophy as industry begins with the customers and his/her needs not with the patents or copyrights, neither it starts with raw material or a selling skill. The idea which was presented around 50 years back is still valid and nowadays this main issue is a core concern by all the companies. The Druckers philosophy about business enterprise is very well comprehend by saying that marketing and innovation are two basic functions of business. The idea of marketing keeps on emphasizing that how customers confidence can be won. The companies from USA to Australia, the organizations operating in Africa, the enterprises offering their products in Asia Pacific and regardless of product variety as well as geographic location all are trying hard to satisfy the fast ever changing consumer needs, wants and requirements. Peter and Olson (2008) highlighted that companies are making changes to serve their customers. They have highlighted three reasons of these changes. The first reason of bringing the changes is the dramatic success of Japanese companies such as Toyota and Sony who give ample attention to their consumers and give them value-laden [5] products. This idea spurred other companies philosophies and influence them to prioritize customers taste, needs and wants. The second major reason is the dramatic increase in the quality of consumers and marketing research. In the past although companies conduct surveys and receive feedback from customers which was occasional and not so frequent. But today Information Technology made it easy for retailers and manufacturers to keep the track of customer reactions towards product and services. The third main reason of prioritizing customers taste is the development of internet as marketing tool. As internet is a tool to through which information about products can be shared with vast majority. 2.1.2. Consumer Behaviour Variety of writers like Kotler (2008), Engel, Black and Miniard (1995), Mclver and Naylor (1986), mentioned that understanding and adapting to customer motivation and behaviour is not an option but it is life blood for the survival of companies in this modern world. And this term or subject bring tremendous change in organizational set up. According to McNeal (1982, p. 8) â€Å"consumer behaviour is the preparation for purchase, the purchase act and the use and disposal of those things purchased.† McNeal (1982) also highlighted the three stages for the act of consuming which are (1) pre purchase behaviour, (2) purchase behaviour, (3) post purchase behaviour. The author mentioned that most of the time researchers or writers overlook pre purchase behaviour but that is the stage which cannot and should not be overlooked. While defining â€Å"consumer† author elaborated that consumer is the person who undergo through all mentioned three stages for his benefit or for the benefit of others. So in consumer behaviour the three stages mentioned by McNeal (1982) are integral. And whenever a consumer spends money whether on good or on services he/she has to undergo these three stages. Another definition of consumer behaviour given by East (1997) â€Å"consumer behaviour is about human responses in a commercial world; how and why people buy and use products (include both goods and services), how they react to prices and other promotional tools and what underline mechanisms operate to help and hinder consumption.† 2.1.3. Consumer Behaviour: Bridge the Gap between Producer and Consumer Above mentioned definitions, considered the discipline of Consumer Behaviour as a bridge between producers and customers/consumers. Like commercial world where producers advertise and share the information about the products they are offering to the market and response shown by the customers or consumers can be positive or negative. The positive response of the customer or consumers resulted in the shape of increasing sales, revenue for the company, satisfaction and trust on a particular or all products by a company. But a negative attitude can be like not purchasing the product of a company, shown distrust or sharing negative beliefs about a companys product to others. Simultaneously, the definition also shed light on another important aspect help to study the mechanisms, behaviour or attitude of customers or consumers under the influence of which they stop buying the product or any change in the attitude of customers/consumers towards a product. After discussing the definitions of Marketing and Consumer Behaviour one thing is evident that creation of value for producers and marketers are of core concern. This creation of value is integral and most critical phenomenon for marketers. Value is defined by the customer not by the supplier in the factory or it can also be defined that value is not what the producer puts in but what the customers get out (Khalifa, 2004). So this creation of value should be addressed and deal professionally as if it fail to meet or exceed customers satisfaction than he/she will jump to alternate or competitor. 2.2. Consumption Behaviour in Different parts of The World Consumption is lifeblood of each individual. Consumption can be termed as a process or a phase through which each and every individual of each nation has to undergo (Raijas, Lehtinen, Leskinen, 2010; Kamaruddin Mokhlis, 2003) or consumption is a mean to express and create self identity (Phau Woo, 2008) or consumption is ruled by sports celebrities (Dix, Phau, Pougnet, 2010). So a lot of factors that influence consumption are researched, studied and comprehended in variety of studies. How individuals undergo consumption in different parts of the world are mentioned below: 2.2.1. Consumption Behaviour: American and Canadian Perspective It is highlighted by Moschis and Churchill (1978) that early sociologists speculated that young people learn most of the basics of consumption from their parents. It is interestingly a very valid fact even in this age of information technology and in this world which is called as global village. Parents are still considered as the most valuable, reliable and modest source of knowledge regarding consumption behaviour. Even young consumers not only consider them as ready source of knowledge but even when young consumers start living alone they still consult their parents whenever they have to make any purchases. It was highlighted by Feltham (1998) that primary groups have stronger influence on consumption. Parents are one of the most strongest part of this primary group. Generally it has been observed, researched and mentioned that generally parents are considered as strongest and comprehensive source of knowledge and they have greater influence on the consumption behaviour of their d escendents. Felthams (1998) finding that males are less likely to discuss about consumption with parents and if they do they receive lesser reinforcement but this trend is quite opposite in case of females where they openly and comfortably discuss about consumption with parents and simultaneously they receive positive feedback as well. This finding of Feltham (1998) is consistent with Moschis, Moore and Smiths (1983) results. It is mentioned by Clark, Martin and Bush (2001) that parents are role models for their children in consumption and the way parents educate their children about consumption, brand and other spending activities it lasts with them for quite a long time. 2.2.2 Consumption Behaviour: European Perspective It is highlighted by Rolfe (2005) that young consumers in UK are living with their parents and they are provided with all the necessities but the parents of this Generation Y has more disposable income as compare to the generation of 1960s and 1970s. On the basis of this factor Generation Y are more interested in Branded and expensive items. This fact is highlighted and mentioned by Gronhoj (2007). Both positive and negative experiences teach young people how to direct their future decisions on spending. At the same time, they learn that good intentions can be lost to temptation, and consumer goods and/or services may not be rationally controllable. According to Gil, Andres and Salinas (2007) repetitive consumption of brand establish a loyalty of brand among children and it last with them even when they start living alone. They stick to that brand and loyal to its features. It also mentioned that memories associated with that brand also stopped them from switching the brand. It is fact mentioned by Gil, Andres, and Salinas (2007) that when young consumers start living alone they carry the experience of consumption with them which they learn while living with their parents. They take the same learned consumption behaviour with them which is shown by their parents and which they experience during their stay with their family. As per Gronhoj (2007) young consumers not only spend increasing amounts of money on consumer goods but they exert considerable influence on the consumption choices of the rest of the family. Media through advertisement also shape up the consumption behaviour of these young consumers. Bravo, Fraj and Martinez (2007) highlighted that whenever young consumers faces some new consumption situation which they never encounter earlier they contact their parents. In most of the cases parents kept on giving them suggestions even when they start living alone. It is also realised that young consumers consult their parents more frequently when they start living alone than during their cohabitation. Even the product quality is also dependent of the parents usage, suggestion and recommendation. Schloffer, Maloles III and Chia (2009) mentioned that Generation Y is very well informed generation. They start using computer, internet and other electronic gadgets from the early part of their lives which not only enhance their knowledge for products but also it polishes their thinking capabilities. Internet is a tool for them who helped them in making purchase decisions. They are brand conscious and fashion oriented generation. But simultaneously they are criticised as poor financial planner and considered as they have very low financial skills. In Finland it has been noted and written by Raijas, Lehtinen and Leskinen (2010) that technological and economical institutions facilitate and encourage consumption by offering credit to consumers. These financial institutions are offering credit cards, mortgages, personal loans, etc. Young consumers are availing these credits facilities mainly for two reasons: one is for setting up their own homes and secondly they want to raise their social status. Consumption on mentioned factors leads this Generation Y towards increase their consumption and in some cases this consumption is more than their income which becomes critical and have adverse impact of the countrys economy. Bouzaglo and Moschis (2010) mentioned that in some countries and culture the show off becomes trend and people especially young consumers showed it in their consumptions. They purchase products which are classified as speciality products so that they can have separate identity and considered as status oriented and fashion driven. But in countries like France it is the culture that money and possessions should be kept in secrecy. It is also mentioned by Bouzaglo and Moschis (2010) that in case of dislocated families young consumers heavily rely on peer communications and media. In this case the important role of parental communication about consumption is missing and these young inexperienced consumers may lead towards excess consumption. 2.2.3. Consumption Behaviour: Asian Perspective According to Hongjune (2005) young consumers always try to experience new things. They are very experiential and innovative. When they are associated to a group of friends then their liking and disliking should be aligned with their peers. If they failed to do so then they have feeling that they will be dropped by their peers. Even in purchasing products they are very careful about the groups opinion with regard to the brand, colour, and features of product. Simultaneously in Singapore it is mentioned by Hongjune (2005) that Generation Y of Singapore has seven pockets. Parents, grandparents from maternal and paternal side and now part time work is also considered as respectable source of income. The income from part time work is sometimes saved but most of the time it has been observed that they kept of spending and the saving spirit is not like their parents or grandparents. Hsu and Chang (2006) on the basis of findings by Moschis and Churchill (1978) mentioned that socialization has an enormous impact on the consumption behaviour of individuals. There are three important and integral socialization agents which are parents, peers and media. Among these three parents are considered as one of the most critical and

In What Way Does The Final Scene of Act 1 Demonstrate Dramatically The

In What Way Does The Final Scene of Act 1 Demonstrate Dramatically The Tensions Between The Characters Which Will Lead to Tragedy? The final scene of Act 1 in Arthur Miller's 'A View From The Bridge' demonstrates dramatic tension in a variety of different ways. It is made fairly clear from the final moments of the act when Alfieri returns to the stage that the play will end in tragedy. Miller shows this through dialogue between the characters and in the plentiful stage directions with which he liberally sprinkles the text. There is a range of conflict present in the scene. The central conflict however, involves Eddie's unacknowledged jealousy towards Rodolfo; this is the strongest. The above dispute is clearly visible when Eddie goes to visit Alfieri for the first time. He makes insubstantial claims about Rodolfo's sexual persuasion without ever calling him a homosexual. Eddie asserts to Alfieri that "the guy ain't right" and that he "ain't no tenor". He continues by adding that if one was to enter a room when Rodolfo was singing, "you wouldn't be looking for him, you'd be looking for her". He is incredulous that there is no recourse in the law that will prevent Rodolfo, a submarine or illegal immigrant, from marrying Catherine. When he leaves Alfieri's office, Eddie has made it clear he would never betray the cousins. Nevertheless the audience is made to feel that he may yet take the recurring theme of personal justice into his own hands, if not by informing the authorities of their illegal presence in the country, then by some other means. This is shown by the extent of Eddie's anger when he says "he's stealing from me" and "[he] puts his filthy hands on her like a goddam thief." Miller conveys th... ... the characters that will lead to tragedy through the way he very carefully structures the play so that the central tension, Eddie versus Rodolfo, increases as the action unfolds. This is true of the 'minor' tensions too, e.g. Beatrice versus Eddie. The tensions themselves are built up by the pithy dialogue and the meticulous stage directions, e.g. "rubbing his fists into his palms; diverting their attention; he senses he is exposing the issue and he is driven on". Miller mimics Greek tragedy with a "chorus" - Alfieri - who comments on the action. Alfieri does this job well and is constantly hinting at the tragic ending he knows is going to unfold. Ironically, after the first few scenes the audience realise that Alfieri was right at the beginning and the play is going to end in tragedy. How it will come about is still unclear at the end of Act 1, however.

crime soars as villians remain free :: essays research papers

In this question there are several points to consider. Firstly there is the opening sentence. Does it mean that we are either not catching villains, or when they are being caught, the judiciary are not imposing custodial sentences and therefore they are back on the streets committing more and more crime. When dissected and taken apart the gripping headline that appeared in the Daily Express means nothing of the sort. It is merely an eye catcher that will draw people’s attention to the article. What the article is actually saying is that although the crime figures in some Police forces in England and Wales has only risen slightly the detection or clear up rate has actually fallen, this is due in some part to the home office guidelines as to what Police can now regard as a ‘clear up’. Robbery is and always will continue to be a problem, although as Richard Garside of the crime prevention charity NACRO said â€Å"There is a good deal of confusion and misunderstanding among the public about violent crime, particularly as nearly half of violent offences do not result in injury†(Resource file section1) Although Garside is right in what he says the definition of force when it is applied in the case of robbery is that, â€Å"The threat of force need only to be the victim being in fear of being subjected to such force. It can also be the force used, to forcibly remove or snatch a bag in a street robbery† (Butterworths P109). The article also says that crimes such as Burglary have in fact fallen by 9% in 2000-2001, and that motor vehicle has also gone down to the lowest figure in thirteen years. What appears to have sparked this and other similar news items is the rise in mobile phone thefts. There are now very few youngsters without the obligatory fashion accessory. Therefore it is easy pickings for the opportunist thief, or in most cases gangs of thieves. Because of the age of the victims, in most cases at least the chance of the perpetrators making good their escape is a foregone conclusion. The escalating price of the mobile telephone is rising rapidly with the advancement of technology. With it the manufacturers reluctance to install devices to incapacitate the phone, it makes it a very re-saleable item. In twenty-three per cent of incidents victims were using their mobile phone or had it on display when it was targeted. crime soars as villians remain free :: essays research papers In this question there are several points to consider. Firstly there is the opening sentence. Does it mean that we are either not catching villains, or when they are being caught, the judiciary are not imposing custodial sentences and therefore they are back on the streets committing more and more crime. When dissected and taken apart the gripping headline that appeared in the Daily Express means nothing of the sort. It is merely an eye catcher that will draw people’s attention to the article. What the article is actually saying is that although the crime figures in some Police forces in England and Wales has only risen slightly the detection or clear up rate has actually fallen, this is due in some part to the home office guidelines as to what Police can now regard as a ‘clear up’. Robbery is and always will continue to be a problem, although as Richard Garside of the crime prevention charity NACRO said â€Å"There is a good deal of confusion and misunderstanding among the public about violent crime, particularly as nearly half of violent offences do not result in injury†(Resource file section1) Although Garside is right in what he says the definition of force when it is applied in the case of robbery is that, â€Å"The threat of force need only to be the victim being in fear of being subjected to such force. It can also be the force used, to forcibly remove or snatch a bag in a street robbery† (Butterworths P109). The article also says that crimes such as Burglary have in fact fallen by 9% in 2000-2001, and that motor vehicle has also gone down to the lowest figure in thirteen years. What appears to have sparked this and other similar news items is the rise in mobile phone thefts. There are now very few youngsters without the obligatory fashion accessory. Therefore it is easy pickings for the opportunist thief, or in most cases gangs of thieves. Because of the age of the victims, in most cases at least the chance of the perpetrators making good their escape is a foregone conclusion. The escalating price of the mobile telephone is rising rapidly with the advancement of technology. With it the manufacturers reluctance to install devices to incapacitate the phone, it makes it a very re-saleable item. In twenty-three per cent of incidents victims were using their mobile phone or had it on display when it was targeted.

Salaries of Athletes are too High Essays -- Professional Athlete Athle

Salaries of Athletes What should athletes deserve to be paid? Many players have risen to stardom by becoming a professional athlete. Athletes have come from many different backgrounds; some from wealthy and some from poverty raised backgrounds. Salaries are continuing to rise, and money doesn’t seem to be an issue. Athletes are getting what they want from the owners by negotiating through their agents. Athletes’ salaries aren’t from their owners, but they come from other sources (â€Å"Athletes’ Salary†). Athletes get paid an extremely high salary for the work they do, and should consider the value of their work. They do not deserve the extreme amount they get paid and something should by done about it. One issue that these high salaries cause is that having all this money spoils the athletes. Athletes buy so much unnecessary stuff after they get their money. For example, Michael Jordan has about 28 cars. Who needs all these cars? He didn’t buy all of these, but there is a certain limit on how many cars a person needs. Athletes spend their money on cars, entertainment, clothes, and their big mansions. Another instance of athletes spoiling themselves is the use of illegal drugs (â€Å"Pro Salaries†). Michael Irvin of the Dallas Cowboys has been involved in many of these altercations. He has been through all the punishments there possibly is and still makes his money (â€Å"Pro Salaries†). Athletes think they are at a higher level and that they can do whatever they want. An issue that everyone hears about everyday that a pro athlete has committed a murder/crime. Ray Lewis, a safety for the Baltimore Ravens, is being tried for two accounts of murder. He is an excellent athlete. He is on the pro-bowl team for the 1999 season and led the league in tackles. He has just ruined his career by even being involved in a situation like this. Another player is Robert Lewis, a 20 year-old basketball player from the Dallas Mavericks. He was convicted of beating his girlfriend almost to death. A 20-year-old basketball star doesn’t need to feel that he is a king to be a leader. What kind of role model is he setting to other youngsters that want to follow in the same footsteps? The salaries of athletes are extremely high for the effort that they put through. For example, basketball, baseball, and hockey athletes only compete for about 6-8 months a year. Then they have... ...r salaries are too high to compare. They do entertain the public, but the expense for the entertainment is too steep. Athletes should make a decent salary, but they should have control over their limits. They deserve a salary that would compare to other officials who are more important to the people and that have a role which effects the people as a whole. Something must be done before a drastic change occurs. Bibliography: â€Å"Athletes’ Salary.† CQ Researcher. 2000. Bagnato, Andrew. â€Å"Against the (cash) flow as revenue streams into college coffers, Some athletes are clamoring for their cut of the profits.† Chicago Tribune 23 Feb. 1997: 1. Bryjak, George J. â€Å"The Name of the Game is Money.† USA TODAY Sept. 1998: 67-69. Danziger, Lucy S. â€Å"Sweet Inequity.† Women’s Sports and Fitness July 1999: 17. Kindred, David. â€Å"In the name of sanity.† The Sporting News 20 Apr. 1998: 63. â€Å"Pro Salaries.† n. pag. On-line. Internet. http://www.nonline.com/procon/html/prosalary.htm. 12 Jan. 2000. Spiegel, Peter. â€Å"Athletes.† Forbes 22 Mar. 1999: 220. Wigge, Larry. â€Å"Millennium mind-set: Open up game and close wallets.† Sporting News 10 Jan. 2000: 58-59.